The term "420 friendly" has grown roots deep within the cannabis culture, evolving from underground slang to a mainstream badge of acceptance. For those who cultivate, sell, or simply enjoy cannabis, "420 friendly" signals more than just a tolerance; it's an open invitation into a space where cannabis is part of the lifestyle. As legalization spreads and the cannabis community grows, this once covert phrase is now a clear marker you'll see in apartment listings, online profiles, and even job ads. But despite its widespread use, there's still a lot of ground to cover on what "420 friendly" really means across different settings.

Similarly, the term "710," representing oils and concentrates, introduces another layer to cannabis culture, celebrating the evolving preferences and innovations within the community.

The Origin of 420

The story of "420" begins in 1971 with a group of high school students from San Rafael, California, known as the "Waldos." The term originated from their after-school ritual; they met at 4:20 pm beside a statue of Louis Pasteur to embark on a quest for a hidden cannabis crop, guided by a treasure map. Although they never found the crop, their private code for their cannabis expeditions, "420," ignited a spark that would spread far beyond their circle.

The connection between "420" and cannabis became entrenched in popular culture, partly thanks to the influence of The Grateful Dead. The band, closely tied to the San Rafael area, helped popularize the term among their fans, setting the stage for "420" to become synonymous with cannabis across the globe.

The Adoption of "420 Friendly"

As "420" wove its way into the fabric of cannabis culture, the phrase "420 friendly" emerged as a natural extension. It signaled a shift from the term being a mere time or date to represent a broader acceptance and openness towards cannabis use. "420 friendly" became a way for individuals, businesses, and even entire communities to express their tolerance or endorsement of cannabis, mirroring the gradual shift in societal attitudes towards legalization and normalization.

Where You Can See "420 Friendly"

The term "420 friendly" has sprouted up across a wide range of settings, signaling openness to cannabis use. Here's where you're likely to encounter it:

Dating and Social Media Profiles

On dating platforms like Tinder, Bumble, and OkCupid, mentioning "420 friendly" in a profile is a clear signal to potential matches about one's openness to cannabis, streamlining the search for partners who share similar views or habits. This tag helps users avoid mismatches by aligning with others who are either participants in or supportive of the cannabis lifestyle. Similarly, within social media realms, particularly in Instagram hashtags, Facebook groups like "Cannabis Enthusiasts," and Reddit communities such as r/trees, the term "420 friendly" acts as a beacon. It draws individuals together, fostering connections over shared interests in cannabis culture and discussions, from cultivation tips to advocacy for legalization.

Housing and Accommodations

"420 friendly" is a key term in housing and vacation rentals, indicating properties where cannabis use is welcome. Platforms like Airbnb use this label to help guests find accommodations that match their lifestyle, avoiding potential conflicts over cannabis. It's also common in apartment and roommate listings, ensuring that living arrangements are compatible from the outset. This clarity benefits both cannabis users seeking a relaxed environment and hosts looking to attract guests comfortable with cannabis use, reflecting the growing societal acceptance of marijuana.


In today's job market, especially in states where cannabis is legalized, many employers are moving away from strict zero-tolerance drug policies. Industries like technology, marketing, and real estate often don't require drug testing for marijuana, making them more "420 friendly." The cannabis industry itself is booming, offering positions like budtenders, content writers, and cultivators that naturally cater to cannabis users. For those seeking employment in this field, it's advisable to be aware of state laws and company policies regarding cannabis use. Staffing agencies specializing in cannabis jobs, such as Vangst and Viridian Staffing, can be valuable resources for job seekers.

Events and Social Gatherings

The SXSW festival, encompassing music, film, and tech, has embraced the cannabis movement by integrating "420 friendly" discussions and networking opportunities related to the cannabis industry. This demonstrates the broader acceptance and incorporation of cannabis into diverse cultural events. For a more extensive look into cannabis-friendly events, including those like SXSW that cater to a wide range of interests while providing accommodations for cannabis enthusiasts, check out our annual article onĀ Cannabis Conventions and Events.

Retail and Hospitality Businesses

In regions where cannabis is legal, many retail and hospitality businesses, including dispensaries, cafes, and bars, proudly identify as "420 friendly." This designation welcomes customers to openly engage with cannabis, whether it's discussing, purchasing, or consuming products, in accordance with local regulations. It reflects a broader trend of normalization and acceptance of cannabis within the retail sector, offering a tailored experience for consumers who appreciate cannabis culture.

Leisure and Wellness

Leisure activities, such as art classes or yoga sessions, increasingly cater to cannabis enthusiasts by offering "420 friendly" environments. Wellness spaces, like certain spas and retreat centers, may also embrace this trend, providing a holistic approach to relaxation and healing with cannabis-infused products or therapies. These expansions reflect the growing integration of cannabis into various aspects of lifestyle and wellness, underscoring its acceptance and versatility in enhancing different experiences.

Most 420 Friendly Provinces and Territories in Canada

  1. British Columbia - Known for its long-standing cannabis culture, particularly in cities like Vancouver and Victoria.
  2. Ontario - With a large number of dispensaries, especially in Toronto and Ottawa, and a growing acceptance of cannabis.
  3. Alberta - High dispensary per capita ratio, especially in Calgary and Edmonton, reflecting a booming cannabis market.
  4. Quebec - Montreal and Quebec City have vibrant cannabis communities, despite stricter public consumption laws.
  5. Nova Scotia - Halifax has a notable cannabis presence, with a relatively high consumption rate.
  6. Manitoba - Winnipeg features several dispensaries and a supportive community for cannabis users.
  7. Saskatchewan - A growing number of dispensaries and cannabis-friendly policies in cities like Regina and Saskatoon.
  8. New Brunswick - Fredericton and Saint John are becoming more cannabis-friendly, with increasing access to dispensaries.
  9. Newfoundland and Labrador - St. John's has shown significant interest in cannabis culture and accessibility.
  10. Prince Edward Island - Charlottetown has embraced cannabis with open arms, though it's smaller in market size.
  11. Yukon - With a smaller population, Whitehorse offers a close-knit cannabis community and good access.
  12. Northwest Territories - Yellowknife has a budding cannabis scene, with improving access and acceptance.
  13. Nunavut - The most remote with limited access, but it's gradually embracing cannabis culture.

Please note, this ranking is speculative and based on general perceptions of cannabis friendliness, which can encompass the availability of dispensaries, cultural acceptance, and the legal framework for cannabis use.

United States

In the United States, a growing number of states have embraced the legalization of cannabis for recreational use. As of February 2024, the landscape of legalization includes:

  1. Alaska
  2. Arizona
  3. California
  4. Colorado
  5. Connecticut
  6. Illinois
  7. Maine
  8. Maryland (Note: Legislation timelines can affect when sales and possession become legal)
  9. Massachusetts
  10. Michigan
  11. Montana
  12. Nevada
  13. New Jersey
  14. New Mexico
  15. New York
  16. Oregon
  17. Rhode Island
  18. Vermont
  19. Virginia (Note: Sale for recreational use is not yet established)
  20. Washington
  21. Washington D.C.

States Close to Changing Cannabis Laws in the Near Future

  • Minnesota: There have been ongoing discussions and legislative efforts aimed at legalizing recreational cannabis, showing significant political and public support.
  • Pennsylvania: With neighboring states moving towards legalization, there's growing pressure and interest in legalizing recreational cannabis.
  • Wisconsin: Efforts to legalize cannabis have been part of political discussions, especially considering medicinal use is already supported.
  • Ohio: Cannabis legalization initiatives have been gaining traction, with potential for future ballot measures to legalize recreational use.
  • Florida: While medical cannabis is legal, there's growing momentum for recreational legalization through ballot initiatives and legislative proposals.
  • Delaware: Recent attempts at legalization have come close to passing, indicating a potential shift in the near future.
  • Idaho: While historically resistant, increasing advocacy and neighboring states' policies may influence future legalization efforts.
  • North Carolina: Medical cannabis legalization efforts have shown progress, potentially paving the way for recreational discussions.